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Lottery Ticket – Bow Wow on the importance of friendship, loyalty & trust

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Lottery Ticket - Bow Wow and Loretta Devine
Kevin Carson (Bow Wow) and Grandma (Loretta Devine) © 2010 Alcon Entertainment

Bow Wow has the distinction of being recognized by the Guinness Book of Records as the Youngest Solo Rapper ever to have a number one hit. He has sold more than 10 million platinum and gold albums with six number one singles.

He has also done what many rappers haven’t been able to achieve – a successful movie career, with film credits that include The Fast and the Furious: Tokyo Drift, Roll Bounce, Hurricane Season and a recurring role on TV’s Entourage.

In his new movie Lottery Ticket, he portrays Kevin, a young man living in the projects, working at the Foot Locker. But his life changes dramatically when he wins $370 million in the Mondo Millions Lottery. Problem is, it’s the 4th of July weekend, and the lottery office is closed until the following Tuesday, and his grandmother just can’t keep the secret to herself. Kevin soon discovers the good, the bad and the ugly in his closest friends and neighbors, all of whom wants a piece of him.

Can you talk a little about Kevin?

Lottery Ticket - Brandon T Jackson and Bow Wow
Benny (Brandon T Jackson) and Kevin Carson (Bow Wow) © 2010 Alcon Entertainment

Kevin’s just a regular guy, going through the things that any normal teenager would go through, if they happened to hit the lottery for 370 million dollars. He’s just trying to keep it quiet and get through the weekend until he can claim his money. Of course, nothing goes the way he plans it. One weekend can feel like a week.

He’s basically a bright young man with some maturity. He has to be, with no mom and dad around. He takes care of his grandmother. When Kevin wins the lottery, he knows it’s in his best interest to keep it a secret. But you see how well that works out!

You seem to have won the lottery in your own life, at a very young age. How did your life change when that happened?

Lottery Ticket - Loretta Devine and Bow Wow
Grandma (Loretta Devine) and Kevin Carson (Bow Wow) © 2010 Alcon Entertainment

Most definitely, there are a lot of things that I can relate to in Kevin. I didn’t notice that, as we were filming, until afterwards when I saw the movie and I was like, ‘Yo, that’s crazy!’ When you make it from nothing to something, your life does drastically change overnight. You get people who you haven’t spoken to in years that want to contact you. You might have that one ex that didn’t like you, and now she wants to come back in the picture. It was very real.

It was definitely fun playing Kevin because there are so many similarities that I can relate to, just dealing with the pressure. A lot of people don’t understand that, when you’re in that position, it’s a lot of pressure on you because everybody is watching and everybody wants a piece. It’s up to you to keep your friends tight. The one thing I love about the film is that it preaches the importance of friendship, loyalty and trust, and hopefully a lot of people can leave with that when they see the movie.

Which of your albums do you think best defines you?

Lottery Ticket - Bow Wow and Naturi Naughton
Kevin Carson (Bow Wow) and Stacie (Naturi Naughton) © 2010 Alcon Entertainment

This movie describes me. I’m not even in album mode at all right now, to be totally honest. It’s all about Lottery Ticket right now.I’m on this campaign. As of right now, that’s all I’m focused on. It’s unfair to my fans and my cast mates for me to talk about anything other than this. All I’m focused on right now is Lottery Ticket. I’ve been going heavy on Twitter about Lottery Ticket. I always take one step at a time and, right now, this is on my agenda to make sure this is the #1 movie, come the following Monday. That’s all I’m worried about right now.

Will you be doing anything for the soundtrack?

Nowadays, you really don’t see soundtracks anymore. It was big for them to even bless me with the opportunity to even do that. I didn’t want to just do it alone. I wanted to bring my cast mates with me, so that’s why when I actually did the record for My Hood, I wanted to make sure Erik [Davis] directed the video. It only made sense because he did the movie.

Then, I wanted Naturi [Naughton] and Brandon [T Jackson] in it, and all my cast mates. I wanted Ice Cube and Terry Crews in it, but they just weren’t available at the time.