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Transformers: Dark of the Moon – How best to do a 3D movie and will it be worth the effort?

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Here we have a video feature with Michael Bay and James Cameron speaking to the gathered crowd of attendees at Transformers: Dark of the Moon 3D – A Transforming Visual Art. It took place on Wednesday, May 18, 2011 at the Paramount Theater, Paramount Studios, Los Angeles, CA.


It is interesting that this came just days before a report that the latest 3D films are not doing so well. Pirates of the Caribbean: On Stranger Tides certainly took a record amount of money. However when one looks closely we see that the percentage of people that choose to see the 3D performance has actually gone down from last years 3D highs of 60% to about 45%. Sure enough the reviews of Pirates 4 where not the best so that may have had a inpact. However if one looks to Kung Fu Panda 2 we see that it also had a simular reduced takings in 3D percentage, and that had fairly good reviews. So we may have seen the end of the studio executives money grab for 3D?

Here in the video the director of Transformers: Dark of the Moon Michael Bay and 3D expert James Cameron talk about the process and it is good to see they are looking at helping the audience really enjoy the 3D experience.

There is also a short clip of the movie not directly related to the 3D aspect but more to flesh out the feeling of the film.

Transformers: Dark of the Moon 3D - Michael Bay and James Cameron
Michael Bay and James Cameron speak to the gathered crowd of attendees at 'A Transforming Visual Art', Wednesday, May 18, 2011 at the Paramount Theater, Paramount Studios, Los Angeles, CA © ABImages, Photo by Alex J Berliner